Author: George Hajjar

Tom Holland, Robert Downey Jr. Unite on Booze-less Buzz

Tom Holland and Robert Downey Jr. have fused star power with beverage innovation, launching coffee-beer crossovers that tap into Gen Z’s desire for a booze-less buzz. Their authentic friendship fuels a savvy play in functional, premium CPG.

3 Key Takeaways from Groceryshop 2025

At Groceryshop 2025, leaders tackled topics such as value-driven shoppers, evolving retail media, and AI’s seismic impact on grocery. From TikTok disruption to digital twins, the future of food retail is already knocking.

PepsiCo, NatGeo Bet Big on Regenerative Agriculture

PepsiCo has helped launch Food For Tomorrow to champion regenerative agriculture across 10 million acres by 2030. The initiative blends data, storytelling, and science to future-proof farming and the global food supply.

Can Congress Fix Runaway Coffee Inflation?

Congress brewed up the “No Coffee Tax Act” to slash tariffs and tame surging bean prices. But with climate shocks and record demand, the fix may need more than a legislative shot.

GLP-1 Weight-Loss Drugs Ride Health, Wellness Wave

As consumers continue to take their health and wellness goals seriously, GLP-1 drug usage will continue to grow. With as much as 20% of U.S. adults taking or considering the medication, the food and beverage industry must adapt to these consumer need states.

Beef Prices Shock Food Inflation Metrics

Beef prices have shot past inflation benchmarks, driven by supply shocks, tariffs, and parasite outbreaks. As consumers pivot to poultry, food leaders face a meaty challenge in forecasting demand and managing margins.

LATAM Influence: The Latin American Consumer

Latin American (LATAM) and Hispanic consumers in the United States have a profound impact on domestic food and beverage sales. “The Hispanic/LATAM demographic forces in the United States are unmistakable and enduring,” John LeVert, managing ...

US, China Reach TikTok Deal ‘Framework,’ Industry Reacts

TikTok’s reported U.S. transfer deal clears a path for continued growth in food-driven commerce and influencer marketing. With $24 billion in economic impact, the app remains a vital ingredient in Gen Z engagement and restaurant discovery.

Starbucks Gets Behind ‘Proffee’ Craze

Starbucks is diving into the booming “proffee” trend with protein-packed lattes and cold foam, now a permanent menu fixture. As rivals race to meet protein-hungry consumers, functional coffee is brewing billion-dollar growth.

Hispanic Shoppers’ Health Priorities Shake Up Industry

Hispanic consumers are reshaping the food industry with health-driven choices, flavor curiosity, and rising purchasing power. Brands ignoring this shift risk falling behind as authenticity and wellness become the new growth frontier.

The Top 5 Flavors Taking Over Fall

Fall flavor innovation is heating up as brands blend nostalgia with novelty – think cranberry punch, chai spice, and pumpkin chipotle. With 66% of consumers shifting food habits, the time appears right to capture seasonal cravings.

Energy Drinks Put ‘Value’ Back in ‘Value Proposition’

Energy drinks are thriving as price-conscious consumers pivot from costly coffee to functional, flavorful alternatives. With wellness claims and nostalgic flavors, the category is stealing share from traditional caffeine formats.

Plant-Based Dairy Defies Category Trends

Plant-based dairy is driving the next generation of plant-based growth through innovations in milk, yogurt, and cheese, eclipsing plant-based meat’s claim on the market. Despite yogurt and cheese’s modest menu penetration, they represent the fastest growers in the category.

Forces Shaping Foodservice: Biggest Trends

It’s no surprise that consumers are dining out less, citing myriad reasons for this behavior, with the most compelling signaling a return to affordability. TouchBistro 2025 U.S. Diner Trends Report Still, consumers are willing to ...

Brands Are Dying to Work with Liquid Death

Despite its ghoulish aesthetics, Liquid Death’s community is surprisingly wide: “people drink things and they like to laugh,” adroitly summarized Liquid Death creative VP Andy Pearson in an interview with The Food Institute. This has …

Taco Bell Digs Deeper With Nostalgia-Fueled Menu Revival

Taco Bell is revamping last year’s Decades Menu with a Y2K spin, featuring iconic menu items from 2001-2010. The overt play for nostalgia has been effective for the QSR chain in the past, and this year it’s doing more to support the initiative.

Forces Shaping Foodservice: QSR Value Wars

The quick-serve restaurant value wars have never been more important to chains that are losing market share to prepared foods sections at grocery stores and full-service establishments. Concurrently, consumers are rejecting higher fast-food prices resulting ...

Spinach, Lettuce Get the Inflation Treatment

Spinach and lettuce prices spiked dramatically in July, with producer prices rising over 130% month over month due to tariffs, labor shortages, and climate-related stress. As fresh vegetable inflation accelerates, analysts warn of looming price hikes for consumers and intensified strain on the produce supply chain.

Tariff Trouble: Vexed Shoppers, Countrywide Bans

Tariffs are rattling global supply chains and inflating costs across the food industry, with India boycotts and U.S. shoppers trading down. As inflation bites, legacy brands brace for deeper margin pressure.

Beyond Religion: Considering Halal Certification in Today’s Market

Halal certification is gradually becoming a coveted recognition as the population of Muslim consumers continues to grow globally. The secular business case for the certification, however, is equally as compelling, as shoppers care more about the traceability and humane standards of the products in their cart.

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A Fresh Perspective: Consumers Value Premium, Minimally Processed Foods

Within the grocery environment, fresh grocers in the first half of the year greatly outperformed their competitors, thanks to industry tailwinds prioritizing unique offerings and healthy food. In a recent webinar, two industry powerhouses discussed the implications of these macrotrends on the F&B landscape.

Forces Shaping Foodservice: State of the Industry

The foodservice industry has faced countless headwinds in the years following the pandemic, battling persistent accelerated inflation compared to food-at-home (FAH) spending, labor retention and cost issues, and an overall environment of economic uncertainty that ...

Gen Z Puts LATAM Flavors Front and Center

Latin American consumers are reshaping the U.S. food landscape, driving flavor trends and outpacing growth across F&B sectors. Their cultural influence is now a bottom-line opportunity businesses can’t afford to overlook

Amazon Grocery Business Goes All In

Amazon has ramped up its grocery game with faster delivery, Whole Foods synergy, and a “One Grocery” strategy aimed at efficiency and scale. Meanwhile, emerging players like Temu are stirring up fresh competition in global fulfillment.

Specialty Cheese Is In, Top Challengers Up 9.2% YoY

Specialty cheese challengers are surging, outpacing legacy brands with innovation and indulgent appeal as the market nears $41.1 billion. Consumers are trading up for emotional satisfaction, fueling growth in premium formats and adventurous milk blends.

Competitive Beverage Dynamics: Chinese Chains Vs. Starbucks

Chinese café disruptors Luckin and Cotti are muscling into the U.S. market with tech-driven formats and inventive drinks, challenging Starbucks’ experience-first playbook. Can hyper-local pricing and automation rewrite America’s morning routine?

Amazon Prime Day 2025 Inspires Nearly 155K Orders

Amazon Prime Day 2025 smashed records with over $24 billion in sales, fueled by influencer-led campaigns and F&B category dominance. Grocery deals drove traffic, while Premier Protein Shakes emerged as the event’s MVP.

Mid-Year Update: The State of the Specialty Food Industry

At the recent Summer Fancy Food Show, industry leaders discussed the promising future for specialty food makers. Despite economic headwinds, consumers are expected to largely increase or maintain their consumption in many key categories.

Ferrero Group to Acquire Kellogg

Ferrero’s $3.1B bid for WK Kellogg Co. signals bold ambition amid cereal’s slump and health backlash. As big brands consolidate, legacy CPGs chase reinvention and reformulation in a shifting consumer wellness landscape.