Consumer Insights Archive > Page 11

Analysis: Why Dieting is on the Rise

Roughly 52 percent of respondents in The International Food Information Council’s (IFIC) Food & Health Survey 2022 said they followed a diet or eating pattern in the last year — up 13% from the year …

Innovation Continues to Drive Beverage Category Growth

From bottled water and better-for-you bubblies to convenient coffees and cocktails, the beverage market is booming. Total sales for center store beverages reached $86 billion in the 52-week period ending June 12, per IRI, making …

Cold Beverages Red Hot at Coffee Fest 2022

CHICAGO – While coffee shops had previously been viewed as a “third place” to hang out and meet friends over a cup of hot java, shops are evolving to offer more cold beverages along with …

Restaurateur Stephen Schrutt on What Makes Gen-Z Tick

Every generation brings change, but Generation Z has an important distinction: It’s the first generation to have grown up in the digital era and members have high standards for how to spend their time online. …

Canned Cocktails Seen Growing on Convenience, Health Halo

Coca-Cola is teaming up with Jack Daniel’s distiller Brown-Forman to make a Jack-and-Coke cocktail in a can. The mashup is the latest development in the rapidly growing canned cocktail segment. In fact, the ready-to-drink cocktail …

Gen Z Stakes Its Claim as The ‘Foodie’ Generation

Being a “foodie” is now a central component of the Gen Z identity, according to a recent study from Cassandra by Big Village. According to the report, Young & Hungry, Gen Z considers themselves the …

Rising Gas Prices Prompt Changes in Shopping Habits

With gasoline prices topping $6 a gallon in some parts of the U.S., consumers have been rethinking their shopping habits, opting against multiple trips and turning to superstores and online solutions to cut down on …

Menu Innovation Spurring Breakfast’s Revival at Restaurants

As professionals return to offices and on-site work post-pandemic-peak, restaurants are revitalizing breakfast service in a trend back toward innovative items with international influences. Chains are driving morning traffic back with discounts and deals, TODAY …

Analysis: Gummies, TikTok Stole Show in Chicago

CHICAGO – Bright, multi-colored displays of gummies and exhibitors touting their presence on TikTok largely stole the spotlight at the recent National Confectioners Association’s Sweets & Snacks Expo. Gummies are big business, included in the …

Consumer Spending Shifts as Recession Warnings Loom

With COVID and Russia’s invasion of Ukraine buffeting supply chains, food availability and energy prices, economists are warning of dire times ahead as consumers shift spending patterns to cope with inflation. JPMorgan Chase & Co. …

Examining the Link Between Diet and Depression

According to a recent study published in The American Journal of Clinical Nutrition, a cleaner diet may help treat symptoms of major depression. A twelve-week, randomized control trial conducted by the University of Technology Sydney …

Automation, Marketing to Gen Z Key Themes at Restaurant Show

CHICAGO – Members of the restaurant industry gathered in Chicago for the National Restaurant Association Show between in late May to taste the latest in culinary trends. Major themes at the show included automation, marketing …

Experts Weigh In on Prospects for At-Home Dining

As pandemic concerns ease and consumer mobility returns, how will the dine-at-home category evolve against the backdrop of surging inflation? Last quarter, City National Bank Managing Director Eric Viergutz and RBC Capital Markets Managing Director Nik Modi joined The …

Simplicity Is Key to Trader Joe’s Success

As Amazon leans into technology and major grocers like Kroger and Albertsons keep increasing square footage and introducing more product lines, Trader Joe’s is a throwback to simpler times. And that just may be the …

Numbers of Note: The Millennial Shopping Basket

On-the-go millennial parents favor products that balance convenience and consistency with splashes of innovation. “According to IRI, categories that rank high for millennials include fresh products, such as fresh fruit, meat, and muffins, as well ...

The 4 Indulgence Mindsets Food Marketers Must Consider

In discussing wellbeing when it comes to food, Nik Modi, managing director at RBC Capital Markets, commented in a recent Food Institute Podcast that “treats” are not merely a vice to be approached with moderation, but rather …

A Closer Look at Alcoholic Beverage Trends

Steve Ramirez is a Vice President and Relationship Manager with City National Bank’s food and beverage group. Based in Los Angeles, he provides cash flow, asset-based lending, real estate and equipment financing expertise to family …

Mexican Food Hotter than Ever

Even a lingering pandemic has done little to slow the momentum of Merkado, an independent restaurant serving Mexican comfort food in San Francisco. The establishment, which features a menu inspired by Yucatán and Jaliscan cuisine, …

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3 Keys for Marketing to Millennial Parents

Millennial parents have become massively impactful consumers. Several stats speak to the generation’s purchasing power. First, millennials in general are the largest adult cohort worldwide, with 23% of the global population – or 1.8 billion …

Study: Meal Kits Gaining Momentum with Gen Z, Millennials

New consumer research suggests that meal kits are gaining momentum – especially with young adults. According to research from Culinary Visions, an insights and trends forecasting practice, 49% of consumers ages 18-34 say meal kits …

Fresh Berry Category Ripe for Summertime Success

Berries were a powerhouse throughout the pandemic and the category continues to thrive as convenience and nutritional appeal keep consumers coming back for more. According to an April report by IRI, fresh berries are the …

Expert: Brands Must Consider Emotional Factors of Inflation

How will consumer behavior shift as prices climb amid inflation? Most c-suites – in food business, and beyond – are inadvertently approaching this question with a purely rational framing, evaluating the marketplace as if every …

What Are the Top Online Grocery Pain Points?

It’s been over two years since the start of the pandemic, a span in which many consumers began ordering groceries online for the first time. Though significant improvements have been made along the way, there …

Consumers Lapping Up Super Premium Waters

Beverage companies looking to recapture consumers who have rejected sweet sodas are turning to sparkling waters to up their bottom lines. Market research firm Euromonitor International reported flavored sparkling water is outpacing bottled still water …

Report: 40% of Consumers Buying Plant-Based Foods

Nearly half of consumers are buying plant-based products in 2022. A new report from Acosta found that 40 percent of consumers surveyed in March purchased plant-based protein and/or dairy alternatives within the last six months, …

Analysis: What Exactly is the Carnivore Diet?

The carnivore diet – a meat-only meal plan – is gaining in popularity. Compared to other low-carb diets, such as paleo and keto, the carnivore diet eliminates all carbohydrates and plant foods completely. According to …

Fried Food Demand Continues to Sizzle

Consumers are still loving all things fried. Market research service Mintel Menu Insights found that the number of fried foods on U.S. restaurant menus rose 5% during the first three quarters of 2021. And with …

Is Easter the MVP of Holiday Candy Sales?

In the seasonal candy playing field, Easter has been knocking it out of the park. Per IRI data, combined sales for chocolate and non-chocolate seasonal candy totaled $1.3 billion in the 7-week period ending April …