Consumer Insights Archive

High-Fat Diets Linked to Anxiety

New research may make some consumers think twice before ordering a Quarter Pounder with Cheese, suggesting high-fat diets may fuel anxiety.

Sustainably Sourced Chocolate: An Evergreen ESG Splurge?

Consumers frequently express a willingness to pay extra for products they perceive to be sustainable, but actual shopping behavior often tells a different story. What sets sustainably sourced chocolate apart from the rest?

Intermittent Fasting 101: How the Diet Trend is Reshaping Habits

Intermittent fasting is an approach to weight management that many people swear by these days. The simple act of reshaping how you eat – and strategizing when you eat — provides benefits that may improve one’s overall health. Here’s what you need to know.

Has Raw Milk Gotten a Raw Deal?

While cow’s milk has waned in popularity, the reputation of raw milk has curdled from being the only show in town to a product whose mere mention is fodder for the most heated of internet debates.

Plant-based Consumers’ Favorite QSRs

U.S. consumers love fast food and those who follow a plant-forward diet are no exception. Which quick service restaurants (QSRs) are plant-based consumers seeking out this year?

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Consumers Have Forced the Value Wars

Food prices are up; consumer confidence is down. Many QSRs and retail outlets reported losses in the last quarter. The Value Wars are here.

Ask an Athlete: Building Strength with Plant-Based Protein

Olympic cyclist Dotsie Bausch wants to set the record straight: Building strength with plant-based protein is a very accessible goal. Consuming plenty of vegetables, legumes, nuts, seeds, and grains is sufficient — the key is eating enough to fuel the body.

States Are Banning Cultivated Meat; Do Consumers Want Novel Proteins?

Novel proteins including cultivated meat, mycelium, and dairy bioidenticals are advancing further into the market, and some state governments are pushing back. A new survey by McKinsey & Company explores how consumers perceive these ingredients—and their willingness to trial them.

Ten Vegan Food and Beverage Stocks to Watch

Despite persistent challenges, vegan food market revenue is poised to reach $49.6 billion globally by 2032, growing at a CAGR of 11.8% during the forecast period.