Latin American consumers are reshaping the U.S. food landscape, driving flavor trends and outpacing growth across F&B sectors. Their cultural influence is now a bottom-line opportunity businesses can’t afford to overlook
The Trump administration’s 25% tariff on Mexican goods has left F&B companies scrambling to respond. Many are making contingency plans.
Churrasco, a South American grilling tradition, involves cooking cuts of meat over an open flame, often seasoned with coarse salt. Its popularity on TikTok is driven by its visually appealing grilling process and cultural authenticity.
Grocery retail in Latin America is thriving, driven in large part by consumer demand for value. Key trends shaping the market include increased importance of private-label brands and e-commerce growth.
