Analysis: Beyond Meat Bit Off More Than it Can Chew

When Beyond Meat went public in May 2019, investors went a little crazy. On its first day of trading, the company’s stock rose 163%. That was the kind of move that hadn’t been seen since …

Goodles: Brave New Mac-n-Cheese Segment or Celebrity Fad?

Correction: Gooder Foods notes that the Goodles’ retail distribution is 35,000 distribution points, not store locations. This means their brand velocities are most likely higher than depicted below in the original piece.  If Gooder Foods …

American Restaurant Chains Thriving in India


While 40% of India’s residents are vegetarian, there’s still a large addressable market open to omnivore cuisine. Plus, much of the country is infatuated with western culture – a fact QSRs are taking note of.

Is the Greenwashing Wave Crashing?

In the age of transparency, nearly half (45%) of shoppers have heard of greenwashing and one-third (33%) are skeptical of green labels and sustainability claims.

Top Trends at Expo East 2023

What are the major trends shaping the natural and organic products industry today? The Food Institute checked in with industry analysts on the floor at Expo East 2023 to glean the top trends and takeaways …

How F&B Companies Can Leverage Generative AI

Generative AI burst onto the scene this year as programs like ChatGPT, Bard, and Midjourney demonstrated the vast potential of this emerging technology. Many experts predict that generative AI will soon transform how businesses operate, making right now the perfect time to get ahead of the competition.

Coca-Cola Finds Marketing Success by Sidestepping Controversy

When was the last time you heard “controversy” and “Coca-Cola” in the same sentence? Not in recent months. The venerable company has made a concerted effort to avoid culture wars and political stances while also …

COLUMN: What F&B Companies Can Learn from Jimmy Buffett

No matter how you feel about Jimmy Buffett and “Margaritaville,” the man built a billion-dollar empire from a napkin.

Under the Influence: Protecting Business from Poor Influencers

It’s the influencers’ world and we’re just living in it. Here’s how to avoid the next Fyre Festival with your brand.

Top 5 Highest-Grossing U.S. Fast-Food Chains

Average unit volume (AUV) speaks to a chain’s operational efficiency and overall success, indicating the average annual sales that a brand earns per restaurant—a reflection of how consumers feel about the brand itself. These are the top five highest-grossing fast-food chains in the U.S. by AUV.

The Consumer Curiosity Report Reveals Future Food Trends

The Consumer Curiosity Report was the first inaugural report developed by Curious Plot to not only learn how food-forward consumers think and behave, but to help establish, foster, and share new food trends from home to aisle, retail to restaurant.

Column: Leaders Must Prepare for The Great Separation in 2023

What companies need in 2023 are strategic leaders that can challenge the status quo and aren’t institutionalized by conventional wisdom.