Tag: Wall Street Journal

Energy Drinks Put ‘Value’ Back in ‘Value Proposition’

Energy drinks are thriving as price-conscious consumers pivot from costly coffee to functional, flavorful alternatives. With wellness claims and nostalgic flavors, the category is stealing share from traditional caffeine formats.

For McDonald’s, Investors Believe History Will Repeat

McDonald’s stock has fared well lately, though its value edge has fizzled. Consumers are hungry for more than just $5 deals. History suggests resilience, but can the golden arches glitter amid rising costs and shrinking sales?

For Oatly, Execution Has Been the Biggest Problem

Once valued at over $15 billion, Oatly’s market capitalization has plummeted by 98% due to poor execution in expanding production and mounting financial losses. Its sluggish growth in plant-based products makes Oatly’s future murky, according to FI’s resident stock expert.