Tag: protein trends

Fiber, Functionality, and AI: Acosta’s Big Predictions for 2026

Acosta Group expects 2026 to be a breakout year for agentic AI, with shoppers embracing AI “companions” while still wary of automated purchasing. Acosta Group also feels consumers will demand personalized wellness, along with innovation that feels relevant – not just new.

Protein Fortification: The Next Plant-Based Differentiator

Recent product innovations and health & wellness macrotrends show that plant-based brands offering protein-added benefits will stimulate the next phase of growth. Already, national CPGs like Danone are bringing a protein value proposition to their legacy lines.