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The Daily Updates are the best way of reaching an audience in your industry. It is the most respected information source and your customers depend on it every day! Click here to see a sample Daily Update and imagine your name being seen by over 100,000 readers a day!

By advertising with the Food Institute: You get more exposure while spending less money AND you make more sales with better results!

With over 81 years of experience providing food industry information and more staff dedicated to every issue, The Food Institute Daily Updates are the obvious choice to help you achieve your marketing goals.

We've done the research. Our demographics speak for themselves. Most of our subscribers are the people you want to reach - owners, presidents, CEO's, managers, purchasers - decision makers and people who influence the decision making process.

Targeted ads simply work better!

It's been proven that Daily Update targeted ads:

• Generate more sales
  
• Create top of mind awareness
  
• Establish credibility and build trust
  
• Help you achieve your marketing goals
  
• Save you time when responses come in
  

Ask Yourself:

The Internet has over 1 Billion pages and magazine ads are expensive. How effective are these forms of advertisement? Would you like to spend less on banners and print? Are you wasting time and money reaching the wrong people?

Target your industry. Reach your audience. See results. Be seen by your industry in The Daily Updates.

Immediately see the benefits of using ads in the Daily Update!

• You spend less and see more results than traditional magazine or banner ads

• You're seen by decision makers in the food industry

• You reach them when they are reaching for industry info

• You're seen in something people look for (instead of overlook)

• You're seen in the most respected and most credible daily in the industry

• Design and development takes less time and effort and costs less

Why is The Daily Update the highest rated daily newsletter in the industry?

• We've been providing information to the food industry for 81 years.

• We're the most highly regarded content provider in the industry

• Focused staff dedicated to gathering quality industry information you can use each and every day

• People want this update and ask for it.

Be sure to click through each of the company's targeted messages!

We are very flexible with the types of advertisments we can handle. Our marketing consultants will work with you to get the BEST placement and the BEST results.

Fifty-plus Population Sees Link Between Diet and Health The 50-plus population almost unanimously agrees (94%) that there is a link between diet and health, according to the International Dairy•Deli•Bakery Association™ (IDDBA) new consumer research, Boomers and Beyond: Marketing Food to the Over-Fifties. Eighty-one percent (81%) agree that they have become more conscious about what they eat as they have gotten older. Of the 81% who read nutritional labels, almost half (47%) say they are less likely to buy products without nutritional labels. Click here to learn more about the study.

* Ad & webpage designed by The Food Institute

"Harry and David" has recently launched for wholesale a line of premium chocolate confections featuring their world famous truffles, chocolate covered fruits, and incredible Moose Munch Chocolate Toffee Popcorn. They will be showing at the January Fancy Food Show in San Francisco, Booth 2416. "Click Here" for details.

* Ad and webpage designed by the client

* Banner designed by client

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Tell us your budget, your needs, your goals and your time frame - we'll design the perfect campaign. Call now and take your place in the Daily Updates - before someone else does!

The Food Institute

E-mail:	ads@FoodInstitute.com
Please be sure to include your name, address, phone and fax numbers in your e-mail. Thank you.
Phone:	(201) 791 - 5570
Fax:	(201) 791 - 5222
Address:	1 Broadway, 2nd Floor Elmwood Park, NJ 07407